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Marketing Executive - Oferta z Jobs.pl

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Marketing Executive

Nr ref.: /JOBS.pl

  • A fantastic opportunity has
    arisen for a marketing professional to join the McArthurGlen-Ochtrup.
    McArthurGlen Group is the leading developer, owner and manager of designer
    outlet villages in Europe as well as a strong partner for the world's leading
    fashion and luxury brands.

    Marketing Executive will Support the Sr. Marketing Manager to execute the
    agreed annual marketing plan in order to achieve the set centre specific
    marketing objectives to deliver the budgeted levels of footfall and sales and
    attain the desired customer profile.

    key tasks and responsibilities will include:

    •Support the Sr. Marketing Manager in
    coordinating and implementing seasonal campaigns, centre events and promotions
    in line with regional objectives, ensuring a balanced calendar of activities in
    accordance with footfall and sales phasing of the centre.

    •To be the primary contact for
    communicating marketing activities working closely with the centre team, brands
    and Head Office Marketing team.

    •Develop in-conjunction with the Sr.
    Marketing Manager, an Affinity Marketing programme with 3rd parties within
    centre catchment to foster strong relations.

    •Liaise with Customer Service teams to
    ensure effective communication and implementation of relevant marketing
    activities (including customer data capture).

    •Assist the Sr. Marketing Manager by
    liaising with the Head Office Marketing team and network agencies to develop
    and deliver a communication strategy to support the annual marketing plan,
    including PR initiatives, media, CRM, website, and sponsorship.

    •Collate research conducted by the Head
    Office marketing team and local agencies so that the Sr. Marketing Manager has
    local marketing intelligence in order to facilitate data driven

    •Assist the Sr. Marketing Manager by
    conducting return on investment analysis and provide marketing reports as
    required to inform decision making and to allow presentation of programmes at
    quarterly meetings.

    •Collate and process marketing financial
    administration to assist the Sr. Marketing Manager in monitoring and reporting
    on centre marketing budgets to ensure that expenditure meets targets and
    relevant parties are kept informed of performance.

    •Ensure the respective Centre website is
    up to date with campaigns, offers, brands and news in accordance with both the
    monthly content plan and any ad hoc content deliverables.

    •Ensure the websites and social channels
    adhere to the Digital Style Guide and Tone of Voice guidelines.

    •Ensure all content is correctly updated
    through the Content Management System (CMS).

    •Assist in developing digital
    partnerships locally to increase the database and Facebook followers.

    •Optimize the digital component of local
    tactical marketing campaigns including email, social, website.

    •Work directly with the Digital
    Marketing Manager on updating the websites with global promotions, news and
    offers. This includes the monitoring of the centre´ s digital performance.

    Requirments: •CIM qualification/IPR certificate or
    diploma is desirable•Relevant marketing/PR experience•Experience of a customer handling
    environment•New business development•Proven track history in executing
    digital marketing projects•Fluent English and German•IT skills: Advanced level Microsoft
    Word, PowerPoint, Intermediate level Microsoft Excel, Outlook•Analytical skills

    If you are interested in
    this role, please apply here with a CV and Cover Letter. For recruitment queries please contact

    We look forward to hearing from you!


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